CORPORATE CHANGE AND EFFICIENCY THROUGH INNOVATIVE SOLUTIONS
Anatoliy Stefanov Asenov and Georgi Blagoev Rusenov
ABSTRACT - The changes in world economic putts Bulgarian business in a complicated competitive environment. Market liberalization stimulates individual and team enterprising projects. Any market-oriented Bulgarian company should be prepared for competition at each level. Its managers need to know and successfully implement innovative management tools on the way to achieve prestige and a place in the European and global market.
Keywords: innovation, management practice, organization, sustainability